Blog
Discoveries & Tips
Thought work we have been doing we found out that some of the questions have been asked over and over again. So we crafted for you this FAQ page to answer many of the frequently asked questions.
But if your question is different from the ones below, please do not hesitate to send us a message.

UTM Parameters: How to Track Campaigns and Prove ROI
Campaign tracking often fails in a quiet, expensive way. Ads and posts drive clicks, sales teams report “more interest,” and budgets keep moving, yet analytics

Core Web Vitals for Business Owners: What They Are and Why They Matter
Your website can look great, have the right messaging, and still lose customers because it feels slow, unresponsive, or jumpy. Core Web Vitals are Google’s

What is direct traffic in google analytics?
Have you ever wondered what the “Direct traffic” category in your Google Analytics report represents? It’s a metric that measures how many people visit your

What to put on website homepage: 7 must-haves elements.
The homepage is a very important page of your website. It is the first impression about your business in the digital world we leave in.

Do you really need a website?
There is always a moment when small business owners ask themselves, “Do I need a website?”. And let me tell you, here are a lot